SFG Promotions is Leveling the Playing Field Ahead of JEGS SFG $1.1 Million Event

CHICAGO, IL. (Jun. 22, 2020): In recent weeks, the conversation around illegal devices being used to gain a competitive advantage in bracket racing has been rekindled. It is no secret that in the last 4 years, thanks in large part to the innovation of SFG, payouts at big money bracket races have skyrocketed. Let there be no confusion, we are proud of this and proud to have paid out over $7,000,000 to thousands of racers in our short history. Unfortunately, with these record breaking payouts comes an increased reason for racers to utilize illegal devices to gain a competitive advantage. To be clear, we firmly believe that 99% of our great customers play by the rules, but we recognize that in any sport there will always be a few bad apples that try to ruin the fun for everyone else.



The reality is that as advances in technology happen, some racers will be tempted to use their ability to manipulate the technology to gain an illegal advantage. Catching every cheater and every method in which cheating can happen is impossible. Where we see the solution coming from is in prevention. We are calling on the top big money promoters, timing system manufacturers, and track operators to come together to establish better preventative measures that ensure that we stay ahead of the technology curve. This sport cannot be immune to the need to continuously be improving technology that ensures fairness. It is achievable but will require a group effort.

Let’s be honest, what the SFG team is really good at is race promotion and race/event management. We are not a group of electrical engineers who know every single way to gain an illegal advantage and because of this we will never claim to catch every cheater. Anyone who does claim that is lying to you. What we can do is focus on how we can check and prevent to the best of our ability. Our team is constantly learning about new ways to identify methods of cheating and today we are announcing a few of the actions we will be employing to both check and prevent at our upcoming JEGS SFG $1.1 Million race June 29 - July 5 at US 131 MSP.

1. Our team is watching your runs and investigating when a run seems suspicious.
a. We have all seen suspicious time slips. If we see them, we will be investigating to understand what happened and evaluate the need for inspection of the vehicle.
2. Our team will be conducting random spot checks throughout the weekend and suspicious findings will result in the car being thoroughly inspected.
a. All racers, at any time, should be prepared for an SFG official to inspect your vehicle and remove the necessary panels and/or covers to properly inspect the vehicle.

The above procedures outline how we are doing our part as event promoters to discourage cheating in the sport. We expect that our customers will do their part to solve the issue by cooperating with the procedures and recognizing SFG Promotions’ zero-tolerance policy for cheating.

We love big money bracket racing just as much as you do and we refuse to let the 1% of bad apples ruin it for the 99% of honest customers. We will not be perfect, but we will do our best to stay educated, check more, and continue the work of finding new methods of prevention.

We encourage everyone to review our 2020 Rules and Regulations before attending an SFG Promotions, Inc. event by visiting: https://racesfg.com/schedule/2020-SFG.pdf


ABOUT SFG PROMOTIONS, INC: SFG is the brainchild of racer and promoter, Kyle Riley. “I had a vision to offer racers the chance to race for big money that the average racer could not afford, but I give God all the credit for the idea because it was sent from God,” states Riley (SFG stands for Sent From God). Riley adds, “until SFG came about, your average racer couldn’t afford the chance to run for $50k or $100k because it was out of their price range.

I wanted your everyday bracket racer to know what it feels like to stage up for that kind of money. A lot of people think I’m crazy, but I’ve always felt it’s better to give than to receive. The racers have really supported SFG in its first years, so I want to show them that I really appreciate their support so I raised the payouts and lowered the entry fees. Everyone will see the better SFG does the more the racer will benefit from our success.”

For more information on SFG Promotions, visit www.racesfg.com or contact Kyle Riley at (708) 921-5737 or kyle@racesfg.com